Digital Marketing Strategist


Digital Marketing Strategist

Location: Remote Remote US

We have an immediate opening for an experienced digital marketing strategist / digital marketing coordinator responsible for driving online leads through search engine marketing and search engine optimization. This person will also assist with execution of client-based email marketing campaigns. Marketing strategies our clients employ center on digital email campaigns, search engine marketing (SEM), search engine optimization (SEO), virtual and real-time events, social media outreach, website and compelling content creation. Our goal is to engage with target micro-segments on a very individual, person-to-person basis. As the digital marketing strategist / digital marketing coordinator you will work closely with our marketing consultants and clients on strategy, execution, analysis and tracking of SEM, SEO and email campaigns.

KLA Group, based in Denver, is a sales and marketing consulting and training firm focused on information technology companies. We specialize in lead generation, consultative selling, and sales hiring readiness. We create and implement lead generation campaigns as well as consult and train in sales and marketing. Our clients are small – mid-size IT providers across North America. This is a full-time, virtual, remote work position. You do not have to reside in Denver, but must reside in the continental United States.

Requirements

  • Bachelors degree in marketing, business, writing, or related field
  • 3 years recent experience managing paid search engine marketing campaigns with Google Ads, LinkedIn, and Facebook for companies selling business solutions to other businesses
  • 2 years direct search engine optimization experience
  • 2 years experience working with companies under $20M annual revenue
  • 3 years experience using Infusionsoft, Active Campaign, MailChimp, Constant Contact or other marketing automation and CRM technologies
  • Experience building retargeting campaigns with results
  • Experience building lead generation programs including gated inbound assets
  • Excellent customer service skills
  • Strong skills in Microsoft Office (Word, Excel and PowerPoint)
  • Outstanding attention to detail and a sense of urgency
  • Excellent written, verbal and phone communication skills
  • Technical WordPress and CSS skills a plus
  • Bing Ads experience a plus

Benefits

This is a full-time, remote work, virtual position and includes benefits. You do not need to be located in Denver but must reside in the continental United States.



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KLA Group

KLA
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